Tag Archives: customer experience

Synopsis of ProBlogger

Part four of notes from Digital Sports Summit – hope I’m not boring you all stupid and you’re finding this vaguely useful! Darren Rowse is a Melbourne Blogging institution, he gave some great tips on blogs but this transalates on … Continue reading

Posted in blogging, brand promise, creating value, customer Experience, keeping it simple, personal brand, social media | Tagged , , , , , | Leave a comment

Synopsis Jonathan Simpson Essendon Football Club

So part two of my notes from the Digital Sports Summit. Jonathan Simpson had a great presentation which started out with us having a number of things under our chairs and he had people speak out each one and then related … Continue reading

Posted in creating value, customer loyalty, customer service, Facebook, online purchase, social media | Tagged , , , , | 3 Comments

Synopsis of Jeramie McPeek at Digital Sports Summit

Wow I have just returned from Digital Sports Summit in Melbourne. What an amazing day… It was great to be inspired by others, hear what they’re doing and for me thinking great I am going OK got a long way to go but … Continue reading

Posted in brand promise, customer loyalty, digital life, Facebook, keeping it simple, social media, social media policy, sports marketing, Uncategorized | Tagged , , , , , , | 1 Comment

Digital – live it, love it!

A friend recently said to me she wanted to learn more about digital marketing and the digital world in general. She asked what she should read and how I got so involved in it. Her questions made me realise digital isn’t … Continue reading

Posted in career, digital life, marketers, online purchase, opinion, personal brand, social media | Tagged , , | 1 Comment

Keeping it simple and direct

Wow! I was blown away yesterday. At work we had sent out a regular email to our customer database about various things going on in the industry with a link to subscribe to our monthly magazine. There was no special … Continue reading

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My first Telstra Rant!

Firstly I will start by declaring I worked for Telstra back in the 90s for four years before being made redundant. I bear no ill will toward the company for this – in fact, it was the best thing that’s … Continue reading

Posted in brand promise, building trust, customer Experience, customer service | Tagged | 2 Comments