Monthly Archives: July 2010

Synoposis Nick Marvin Perth Wildcats

Nick is the CEO of the Perth Wildcats basketball team, he was recruited for his experience in turnaround management as opposed to being  a sporting specialist. He was brought on board to the Perth Wildcats to turn around their profitability … Continue reading

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Business Start up Ready Reckoner

I have done a small tool in excel for people who are looking to set up some type of consulting business. You can plug in how much you charge per hour, how many clients you see and then put in … Continue reading

Posted in business startup, keeping it simple, lifetime value, profitability | Tagged | 3 Comments

Synopsis of ProBlogger

Part four of notes from Digital Sports Summit – hope I’m not boring you all stupid and you’re finding this vaguely useful! Darren Rowse is a Melbourne Blogging institution, he gave some great tips on blogs but this transalates on … Continue reading

Posted in blogging, brand promise, creating value, customer Experience, keeping it simple, personal brand, social media | Tagged , , , , , | Leave a comment

Digital Sports Blog Part 3 Mobile, Fantasy and Print

Part three of my synopsis of Digital Sports Summit cover three speakers on mobile, fantasy sports and print media to digital. Cricket Victoria Anthony Harrison from Cricket Victoria took us through some mobile application and web side of things. Mobile … Continue reading

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Synopsis Jonathan Simpson Essendon Football Club

So part two of my notes from the Digital Sports Summit. Jonathan Simpson had a great presentation which started out with us having a number of things under our chairs and he had people speak out each one and then related … Continue reading

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Synopsis of Jeramie McPeek at Digital Sports Summit

Wow I have just returned from Digital Sports Summit in Melbourne. What an amazing day… It was great to be inspired by others, hear what they’re doing and for me thinking great I am going OK got a long way to go but … Continue reading

Posted in brand promise, customer loyalty, digital life, Facebook, keeping it simple, social media, social media policy, sports marketing, Uncategorized | Tagged , , , , , , | 1 Comment

Digital – live it, love it!

A friend recently said to me she wanted to learn more about digital marketing and the digital world in general. She asked what she should read and how I got so involved in it. Her questions made me realise digital isn’t … Continue reading

Posted in career, digital life, marketers, online purchase, opinion, personal brand, social media | Tagged , , | 1 Comment